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An employer brand predictive model for talent attraction and retention
Orientation: In an ever shrinking global talent pool organisations use employer brand to attract and retain talent, however, in the absence of theoretical pointers, many organisations are losing out on a powerful business tool by not developing or maintaining their employer brand correctly. Rese...
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| Main Authors: | , , |
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| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
AOSIS
2011-11-01
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| Serija: | SA Journal of Human Resource Management |
| Teme: | |
| Online dostop: | https://sajhrm.co.za/index.php/sajhrm/article/view/388 |
| Oznake: |
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