PATRIOTISM, COSMOPOLITANISM, CONSUMER ETHNOCENTRISM AND PURCHASE BEHAVIOR IN KAZAKHSTAN
The purpose of this research is to analyze the influence of consumer ethnocentrism and its antecedents - patriotism and cosmopolitanism on consumer domestic and foreign buying behavior in the emerging economy of Kazakhstan. This country poses an interesting question as to how the effects of attitude...
I tiakina i:
| I whakaputaina i: | Organizations and Markets in Emerging Economies |
|---|---|
| Ngā kaituhi matua: | , , |
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
Vilniaus Universitetas
2010
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| Ngā marau: | |
| Urunga tuihono: | https://www.redalyc.org/articulo.oa?id=692375808006 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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