تحميل...
Integrated marketing communications: a strategic priority in health and medicine
BACKGROUND: Healthcare establishments portray themselves to their patient populations using many communicative mechanisms. Perhaps the first avenues that come to mind are the outward conveyances of the marketing communications mix, including advertising, personal selling, sales promotion, public rel...
محفوظ في:
| الحاوية / القاعدة: | BMC Health Serv Res |
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| المؤلفون الرئيسيون: | , |
| التنسيق: | Artigo |
| اللغة: | Inglês |
| منشور في: |
BioMed Central
2020
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| الموضوعات: | |
| الوصول للمادة أونلاين: | https://ncbi.nlm.nih.gov/pmc/articles/PMC7491104/ https://ncbi.nlm.nih.gov/pubmed/32928202 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s12913-020-05606-7 |
| الوسوم: |
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