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Situation of Neuromarketing Consulting in Spain

The latest research in Spain indicates that the most advanced neuromarketing consulting companies in the sector are those that have been able to innovate in the development of their own technologies and methodologies. Despite their reduced volume of business compared to total investment in marketing...

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Shranjeno v:
Bibliografske podrobnosti
izdano v:Front Psychol
Main Authors: Núñez-Cansado, Marian, López López, Aurora, Caldevilla Domínguez, David
Format: Artigo
Jezik:Inglês
Izdano: Frontiers Media S.A. 2020
Teme:
Online dostop:https://ncbi.nlm.nih.gov/pmc/articles/PMC7475709/
https://ncbi.nlm.nih.gov/pubmed/32982824
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2020.01854
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