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Situation of Neuromarketing Consulting in Spain

The latest research in Spain indicates that the most advanced neuromarketing consulting companies in the sector are those that have been able to innovate in the development of their own technologies and methodologies. Despite their reduced volume of business compared to total investment in marketing...

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Detalhes bibliográficos
Publicado no:Front Psychol
Main Authors: Núñez-Cansado, Marian, López López, Aurora, Caldevilla Domínguez, David
Formato: Artigo
Idioma:Inglês
Publicado em: Frontiers Media S.A. 2020
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC7475709/
https://ncbi.nlm.nih.gov/pubmed/32982824
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fpsyg.2020.01854
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