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Formulating productive marketing communications strategy: a major health system’s experience
BACKGROUND: Healthcare establishments serve as key community resources, bringing into locales a wealth of resources aimed at enhancing and improving health and wellness. Without effective communications, current and prospective patients will remain unaware of available offerings, foiling opportuniti...
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| Publicat a: | BMC Health Serv Res |
|---|---|
| Autors principals: | , |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
BioMed Central
2018
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| Matèries: | |
| Accés en línia: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6293486/ https://ncbi.nlm.nih.gov/pubmed/30545343 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s12913-018-3676-7 |
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