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The impact of interpretive and reductive front-of-pack labels on food choice and willingness to pay
BACKGROUND: This study examined how front-of-pack labels and product healthfulness affect choice and willingness to pay across a range of foods. It was hypothesized that: (i) product choice and (ii) willingness to pay would be more aligned with product healthfulness when healthfulness was expressed...
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| Publicado no: | Int J Behav Nutr Phys Act |
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| Main Authors: | , , , , , , , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
BioMed Central
2017
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC5735812/ https://ncbi.nlm.nih.gov/pubmed/29258543 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s12966-017-0628-2 |
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