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The relevance of netnography to the harness of Romanian health care electronic word-of-mouth
Abstract Nowadays, consumers use the computer mediated communication to make purchase decisions on a large variety of products and services. Since health care services are archetypal by nature, consumers in this field are one of the most encountered users of electronic word-of-mouth. The objective o...
保存先:
| 出版年: | J Med Life |
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| 主要な著者: | , , , |
| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
Carol Davila University Press
2014
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| 主題: | |
| オンライン･アクセス: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4233439/ https://ncbi.nlm.nih.gov/pubmed/25408755 |
| タグ: |
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