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The Influence of Content Marketing, Content Quality, and Brand Image on the Purchase Intention of Skintific Products Through the Official TikTok

This study aims to find out how the Influence of Content Marketing, Content Quality, and Brand Image on Puchase Intention in  Skintific skincare products  through TikTok video content. This research method uses quantitative methods. The population in this study is consumers of Skintific products. Th...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Egile Nagusiak: Putri Adi Rahmawati, Lailatul Farida
Formatua: Artigo
Hizkuntza:Inglês
Argitaratua: Program Studi Pendidikan Ekonomi Fakultas Keguruan dan Ilmu Pendidikan Universitas Lambung Mangkurat, Banjarmasin 2024-08-01
Saila:Journal of Economics Education and Entrepreneurship
Gaiak:
Sarrera elektronikoa:https://ppjp.ulm.ac.id/journals/index.php/jee/article/view/12157
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