Factors Determining Consumer Purchase Intention on TikTok Shop: A Literature Review
The trend of commerce through mobile apps has encouraged many social commerce companies to capitalize on this lucrative market opportunity. As a social commerce platform, TikTok Shop significantly influences consumer behavior, especially regarding purchase intention. Purchase intention has been a t...
I tiakina i:
| Ngā kaituhi matua: | , |
|---|---|
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
Departemen Sistem Informasi, Universitas Andalas
2025-12-01
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| Rangatū: | Jurnal Teknologi dan Sistem Informasi |
| Ngā marau: | |
| Urunga tuihono: | https://teknosi.fti.unand.ac.id/index.php/teknosi/article/view/2795 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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