Sake as Cultural Diplomacy: A Soft Power Approach to Japan’s Nation Branding in Europe
This study examines the strategic role of sake as an instrument of cultural diplomacy within the framework of trade relations between Japan and Europe, using a theoretical approach that combines the concepts of soft power, gastrodiplomacy, and nation branding. Sake, as a traditional Japanese ferment...
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| Автори: | , |
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| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
Association of Japanologists
2026-01-01
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| Серія: | Russian Japanology Review |
| Предмети: | |
| Онлайн доступ: | https://www.japanreview.ru/jour/article/view/132 |
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