CONSUMER BEHAVIOR AND FACTORS THAT AFFECT SATISFACTION AND RISK PERCEPTION OF PURCHASES OF OWN BRAND FOOD PRODUCTS
In view of increased competition, combined with political, economic, social and technological uncertainties, the Brazilian retail sector has b een going through a transformation process led, on the one hand, by market pressure itself, and on the other hand, by...
שמור ב:
| הוצא לאור ב: | RAI - Revista de Administração e Inovação |
|---|---|
| Principais autores: | , , , |
| פורמט: | Artigo |
| שפה: | Inglês |
| יצא לאור: |
Universidade de São Paulo
2015
|
| נושאים: | |
| גישה מקוונת: | https://www.redalyc.org/articulo.oa?id=97338294016 |
| תגים: |
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
|