Ordered probit regression analysis of the effect of brand name on beer acceptance by consumers

Ordered probit regression was used to analyze data of sensory acceptance tests designed to study the effect of brand name on the acceptability of beer samples. Eight different brands of Pilsen beer were evaluated by 101 consumers in two sessions of acceptance tests: blind evaluation and brand inform...

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Vydáno v:Ciência e Tecnologia de Alimentos
Hlavní autoři: Suzana Maria DELLA LUCIA, Valéria Paula Rodrigues MINIM, Carlos Henrique Osório SILVA, Luis Antonio MINIM, Paula de Aguiar CIPRIANO
Médium: Artigo
Jazyk:Inglês
Vydáno: Sociedade Brasileira de Ciência e Tecnologia de Alimentos 2013
Témata:
Agrociencias
Non
sensory acceptance
sensory characteristics
ordered probit regression
On-line přístup:https://www.redalyc.org/articulo.oa?id=395940117030
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