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Marketing communications in health and medicine: perspectives from Willis-Knighton Health System

BACKGROUND: Communications prowess is a key ingredient of productive healthcare delivery pursuits, with associated successes clearly positioning health and medical establishments for growth and prosperity. Many conveyance mechanisms are at the disposal of healthcare providers, permitting numerous op...

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Podrobná bibliografie
Vydáno v:BMC Health Serv Res
Hlavní autoři: Elrod, James K., Fortenberry, John L.
Médium: Artigo
Jazyk:Inglês
Vydáno: BioMed Central 2020
Témata:
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC7491116/
https://ncbi.nlm.nih.gov/pubmed/32928208
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s12913-020-05598-4
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