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Skin Conductance Responses Indicate Children are Physiologically Aroused by Their Favourite Branded Food and Drink Products
Children’s favourite food and beverage brands use various tactics to foster positive associations and loyalty. This brand-consumer dynamic is frequently influenced by the use of implicit techniques and emotional appeals. Few studies have used physiological methods to examine the connections that bra...
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| Publicado no: | Int J Environ Res Public Health |
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| Main Authors: | , , , , , , , , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
MDPI
2019
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6747165/ https://ncbi.nlm.nih.gov/pubmed/31438489 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/ijerph16173014 |
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