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Skin Conductance Responses Indicate Children are Physiologically Aroused by Their Favourite Branded Food and Drink Products

Children’s favourite food and beverage brands use various tactics to foster positive associations and loyalty. This brand-consumer dynamic is frequently influenced by the use of implicit techniques and emotional appeals. Few studies have used physiological methods to examine the connections that bra...

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Bibliografiske detaljer
Udgivet i:Int J Environ Res Public Health
Main Authors: Smith, Rachel, Kelly, Bridget, Yeatman, Heather, Johnstone, Stuart, Baur, Louise, King, Lesley, Boyland, Emma, Chapman, Kathy, Hughes, Clare, Bauman, Adrian
Format: Artigo
Sprog:Inglês
Udgivet: MDPI 2019
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC6747165/
https://ncbi.nlm.nih.gov/pubmed/31438489
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3390/ijerph16173014
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