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What are the perceived target groups and occasions for wines and beers labelled with verbal and numerical descriptors of lower alcohol strength? An experimental study

OBJECTIVES: Alcohol consumption is the fifth leading cause of morbidity and mortality globally. The development and promotion of lower strength alcohol products may help reduce alcohol consumption and associated harms. This study assessed what a sample of UK weekly drinkers perceived to be the targe...

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Detalhes bibliográficos
Publicado no:BMJ Open
Main Authors: Vasiljevic, Milica, Couturier, Dominique-Laurent, Marteau, Theresa M
Formato: Artigo
Idioma:Inglês
Publicado em: BMJ Publishing Group 2019
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC6576127/
https://ncbi.nlm.nih.gov/pubmed/31189670
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/bmjopen-2018-024412
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