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Wine glass size and wine sales: a replication study in two bars
OBJECTIVE: Wine glass size may influence perceived volume and subsequently purchasing and consumption. Using a larger glass to serve the same portions of wine was found to increase wine sales by 9.4% (95% CI 1.9, 17.5) in a recent study conducted in one bar. The current study aimed to replicate this...
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| 發表在: | BMC Res Notes |
|---|---|
| Main Authors: | , , , , , |
| 格式: | Artigo |
| 語言: | Inglês |
| 出版: |
BioMed Central
2017
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| 主題: | |
| 在線閱讀: | https://ncbi.nlm.nih.gov/pmc/articles/PMC5537941/ https://ncbi.nlm.nih.gov/pubmed/28760155 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1186/s13104-017-2610-0 |
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