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An Updated Analysis of Direct-to-Consumer Television Advertisements for Prescription Drugs

PURPOSE: In 2015, the American Medical Association called for a ban of direct-to-consumer advertising (DTCA) for prescription drugs. Yet, the pharmaceutical industry spends more than ever on broadcast advertisements, with national health care costs largely driven by drug spending. An evaluation of t...

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Detalhes bibliográficos
Publicado no:Ann Fam Med
Main Authors: Applequist, Janelle, Ball, Jennifer Gerard
Formato: Artigo
Idioma:Inglês
Publicado em: American Academy of Family Physicians 2018
Assuntos:
Acesso em linha:https://ncbi.nlm.nih.gov/pmc/articles/PMC5951249/
https://ncbi.nlm.nih.gov/pubmed/29760024
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1370/afm.2220
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