Llwytho...

Effect of Message Congruency on Attention and Recall in Pictorial Health Warning Labels

OBJECTIVE: The nine pictorial health warning labels (PWLs) proposed by the US Food and Drug Administration vary in format and feature of visual and textual information. Congruency is the degree to which visual and textual features reflect a common theme. This characteristic can affect attention and...

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Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:Tob Control
Prif Awduron: Lochbuehler, Kirsten, Mercincavage, Melissa, Tang, Kathy Z, Tomlin, C Dana, Cappella, Joseph N, Strasser, Andrew A
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: 2017
Pynciau:
Mynediad Ar-lein:https://ncbi.nlm.nih.gov/pmc/articles/PMC5690894/
https://ncbi.nlm.nih.gov/pubmed/28512171
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1136/tobaccocontrol-2016-053615
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