Visual Attention Patterns Differ by Pictorial Health Warning Label Features

OBJECTIVES: In this study, we sought to determine how smokers allocate their attention when viewing the 9 cigarette pictorial warning labels (PWLs) proposed by the Food and Drug Administration (FDA), and identify PWL attributes associated with increased attention. METHODS: Using eye-tracking data fr...

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Dettagli Bibliografici
Pubblicato in:Tob Regul Sci
Autori principali: Mercincavage, Melissa, Burdge, Jordan, Lochbuehler, Kirsten, Souprountchouk, Valentina, McCullough, Alexandra A., Strasser, Andrew A.
Natura: Artigo
Lingua:Inglês
Pubblicazione: 2018
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Article
Accesso online:https://ncbi.nlm.nih.gov/pmc/articles/PMC6374036/
https://ncbi.nlm.nih.gov/pubmed/30775412
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.18001/TRS.4.6.2
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