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Designing Effective Testimonial Pictorial Warning Labels for Tobacco Products
Warning labels on tobacco products sometimes feature images and stories of real people whose health has been affected by smoking. We examined effects of some of the design elements that may contribute to the effectiveness of these testimonial pictorial warning labels (PWLs). Beginning with a testimo...
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| Publié dans: | Health Commun |
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| Auteurs principaux: | , , , |
| Format: | Artigo |
| Langue: | Inglês |
| Publié: |
2018
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| Sujets: | |
| Accès en ligne: | https://ncbi.nlm.nih.gov/pmc/articles/PMC6326893/ https://ncbi.nlm.nih.gov/pubmed/29985636 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1080/10410236.2018.1493417 |
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