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The Potential Impact of a “No-Buy” List on Youth Exposure to Alcohol Advertising on Cable Television
OBJECTIVE: The purpose of this study was to outline a method to improve alcohol industry compliance with its self-regulatory advertising placement guidelines on television with the goal of reducing youth exposure to noncompliant advertisements. METHOD: Data were sourced from Nielsen (The Nielsen Com...
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| Publicado no: | J Stud Alcohol Drugs |
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| Main Authors: | , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Rutgers University
2016
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| Assuntos: | |
| Acesso em linha: | https://ncbi.nlm.nih.gov/pmc/articles/PMC4711322/ https://ncbi.nlm.nih.gov/pubmed/26751350 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.15288/jsad.2016.77.7 |
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