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The Potential Impact of a “No-Buy” List on Youth Exposure to Alcohol Advertising on Cable Television

OBJECTIVE: The purpose of this study was to outline a method to improve alcohol industry compliance with its self-regulatory advertising placement guidelines on television with the goal of reducing youth exposure to noncompliant advertisements. METHOD: Data were sourced from Nielsen (The Nielsen Com...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Argitaratua izan da:J Stud Alcohol Drugs
Egile Nagusiak: Ross, Craig S., Brewer, Robert D., Jernigan, David H.
Formatua: Artigo
Hizkuntza:Inglês
Argitaratua: Rutgers University 2016
Gaiak:
Sarrera elektronikoa:https://ncbi.nlm.nih.gov/pmc/articles/PMC4711322/
https://ncbi.nlm.nih.gov/pubmed/26751350
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.15288/jsad.2016.77.7
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