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Narrative Health Communication and Behavior Change: The Influence of Exemplars in the News on Intention to Quit Smoking
This study investigated psychological mechanisms underlying the effect of narrative health communication on behavioral intention. Specifically, the study examined how exemplification in news about successful smoking cessation affects recipients’ narrative engagement, thereby changing their intention...
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| Hauptverfasser: | , , , , |
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| Format: | Artigo |
| Sprache: | Inglês |
| Veröffentlicht: |
2012
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| Schlagworte: | |
| Online Zugang: | https://ncbi.nlm.nih.gov/pmc/articles/PMC3377164/ https://ncbi.nlm.nih.gov/pubmed/22736808 https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1111/j.1460-2466.2012.01644.x |
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