Wird geladen...

Testing the hierarchy of effects model: ParticipACTION's serial mass communication campaigns on physical activity in Canada

The hierarchy of effects (HOE) model is often used in planning mass-reach communication campaigns to promote health, but has rarely been empirically tested. This paper examines Canada's 30 year ParticipACTION campaign to promote physical activity (PA). A cohort from the nationally representativ...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: Craig, C. L., Bauman, A., Reger-Nash, B.
Format: Artigo
Sprache:Inglês
Veröffentlicht: Oxford University Press 2010
Schlagworte:
Online Zugang:https://ncbi.nlm.nih.gov/pmc/articles/PMC2824601/
https://ncbi.nlm.nih.gov/pubmed/19875461
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/heapro/dap048
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!