Loading...

Testing the hierarchy of effects model: ParticipACTION's serial mass communication campaigns on physical activity in Canada

The hierarchy of effects (HOE) model is often used in planning mass-reach communication campaigns to promote health, but has rarely been empirically tested. This paper examines Canada's 30 year ParticipACTION campaign to promote physical activity (PA). A cohort from the nationally representativ...

Fuld beskrivelse

Na minha lista:
Bibliografiske detaljer
Main Authors: Craig, C. L., Bauman, A., Reger-Nash, B.
Format: Artigo
Sprog:Inglês
Udgivet: Oxford University Press 2010
Fag:
Online adgang:https://ncbi.nlm.nih.gov/pmc/articles/PMC2824601/
https://ncbi.nlm.nih.gov/pubmed/19875461
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1093/heapro/dap048
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!