A carregar...
Market-Sensing Capabilities, Profitability Within Stagnant Industries and Crafting of Customer Value Propositions
From the perspective of market competition, this paper investigates the impact of market-sensing capability on a company, and sources profits within a slow growth industry. As an example, our results are applied to demonstrate how effective customer value propositions can be formulated. Among oth...
Na minha lista:
| Main Authors: | , , , |
|---|---|
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Alexandru Ioan Cuza University
2020-12-01
|
| Colecção: | Review of Economic and Business Studies |
| Assuntos: | |
| Acesso em linha: | http://rebs.feaa.uaic.ro/articles/pdfs/304.pdf |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|