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ATTITUDES OF THE CONSUMERS REGARDING THE PROCESSING AND EMPLOYMENT OF THEIR PERSONAL DATA

The concept of privacy, seen in connection with the consumer's private space, and defined in terms of the specific personal data has gained an increasing importance, as a result of the organizations’ extended attempts, within their marketing efforts, to capture, process and use the consumers’ p...

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Detalhes bibliográficos
Main Authors: Rusescu Marius, Balan Diana, Pantea Carmen, Veghes Calin
Formato: Artigo
Idioma:Alemão
Publicado em: University of Oradea 2010-07-01
Colecção:Annals of the University of Oradea: Economic Science
Assuntos:
Acesso em linha:http://anale.steconomiceuoradea.ro/volume/2010/n1/126.pdf
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