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The Influence of Service Quality, Price, and Environment on Customer Loyalty in the Restaurant's Industry: The Mediating Role of Customer Satisfaction

The purpose of this research is to examine the influence of service quality (SQ), Price (P) and Restaurant Environment (RE) on customer loyalty (LOY), via the mediating role of customer satisfaction (SAT) in the context of the restaurant industry in the capital city of Pakistan (Islamabad). Five hun...

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Autors principals: Danish Ali, Mohammad Alam, Hazrat Bilal
Format: Artigo
Idioma:Inglês
Publicat: CSRC Publishing 2021-01-01
Col·lecció:Journal of Accounting and Finance in Emerging Economies
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Accés en línia:https://www.publishing.globalcsrc.org/ojs/index.php/jafee/article/view/1587
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