The Moderating Role of Age: The Influence of Service Quality and Word of Mouth on Customer Loyalty with Trust as an Intervening Variable in the Banking Industry
The increase in customers who experience delays and bad debts indicates a challenge in maintaining the quality of customer relationships and loyalty, despite the bank's success in attracting new customers. Although the number of customers continues to increase, the rise in arrears and bad debts sugg...
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| Principais autores: | , , , , |
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| 格式: | Artigo |
| 語言: | Inglês |
| 出版: |
University of Brawijaya
2026-04-01
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| 叢編: | Jurnal Aplikasi Manajemen |
| 主題: | |
| 在線閱讀: | https://jurnaljam.ub.ac.id/index.php/jam/article/view/8808 |
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