Investigating the Psychometric Properties of the Sport Brand Authenticity Scale
The aim of this study was to test the validity and reliability of the Sports Brand Authenticity Scale adapted for Turkish culture. A total of 256 volunteers comprising 118 females and 138 males participated in the study. A three-part questionnaire consisting of the Sports Brand Originality Scale dev...
I tiakina i:
| Kaituhi matua: | |
|---|---|
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
İstanbul University-Cerrahpasa
2023-09-01
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| Rangatū: | Research in Sports Science |
| Ngā marau: | |
| Urunga tuihono: | https://rissjournal.org/index.php/pub/article/view/172 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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