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What Factors Make Online Travel Reviews Credible? The Consumers’ Credibility Perception-CONCEPT Model

Online reviews have become a fundamental element in searching for and buying a tourism service. In particular, in the phase of post-pandemic caused by the COVID-19, social media are important channels of inspiration of dreams and encouragement to begin envisioning future trips. However, the growing...

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Principais autores: Tiziana Guzzo, Fernando Ferri, Patrizia Grifoni
Formato: Artigo
Idioma:Inglês
Publicado: MDPI AG 2022-03-01
Series:Societies
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Acceso en liña:https://www.mdpi.com/2075-4698/12/2/50
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