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Empowering lead users: Kenya's three-part formula for fintech innovation success

Lead user innovation is one of the key factors which define new product development and market success, but the characteristics of user innovators in emerging markets are still not explored enough. This research aims at finding out the effect of work experience, autonomy and number of partners in in...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Geoffrey Otieno, Ruth Kiraka
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: University in Belgrade 2025-05-01
Cyfres:Serbian Journal of Management
Pynciau:
Mynediad Ar-lein:https://aseestant.ceon.rs/index.php/sjm/article/view/51183/27547
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!