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How embedded lead users can contribute to innovation process: A systematic literature review

Embedded lead users (ELUs) are firm employees who are also users of the firm’s products, holding that role most often due to their active participation in their spare time in the user domain. ELUs are able to integrate knowledge of customer needs in the innovation process based on their social contact...

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Detalles Bibliográficos
Autores principales: Anna Laitio, Satu Nätti
Formato: Artigo
Lenguaje:Inglês
Publicado: Universidade do Porto, Faculdade de Engenharia (FEUP) 2023-08-01
Colección:Journal of Innovation Management
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Acceso en línea:https://journalsojs3.fe.up.pt/index.php/jim/article/view/1854
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