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Detecting success factors of electronic customer relationship management (e_CRM) system to establish an appropriate model in police call centre of Iran

The present research aims to describe and explain factors affecting the success of eCRM system in police telephone-contact centers as a part of their interactive and relationship-oriented programs. In this study, one of the most famous models implemented in several industries such as insurance indus...

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Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Ahmad Ali Yazdanpanah, Hossein Gazor
Formáid: Artigo
Teanga:Inglês
Foilsithe / Cruthaithe: Growing Science 2012-01-01
Sraith:Management Science Letters
Ábhair:
Rochtain ar líne:http://www.growingscience.com/msl/Vol2/msl_2011_56.pdf
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