Examination of Secondary School Students' Brand Awareness, Brand Loyalty, Brand Functions, and Factors Affecting Brand Loyalty According to Levels of Playing Team and Individual Sports

This research aims to determine the brand awareness, brand loyalty, brand functions, factors affecting brand loyalty and the preference criteria for product purchase (sports shoes) of secondary school students who do team and individual sports, and to determine whether these criteria make a differen...

Whakaahuatanga katoa

Ngā taipitopito rārangi puna kōrero

Ngā kaituhi matua:	Ramazan Topuz, Hakan Salim Çağlayan, Yunus Altınbeyaz, Tuncay Sarıipek
Hōputu:	Artigo
Reo:	Inglês
I whakaputaina:	Selcuk University Press 2022-04-01
Rangatū:	Türk Spor ve Egzersiz Dergisi
Ngā marau:	individual sport brand loyalty brand awareness
Urunga tuihono:	https://dergipark.org.tr/tr/download/article-file/2056903
Ngā Tūtohu:	Tāpirihia he Tūtohu Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!