Introducing a Novel Model to Determine CLV
Customer Relationship Management (CRM) is a productive tool for monitoring the customer and recognizing their characteristics, behaviors, and his/her requirements and anticipating his/her reactions in order to establish a long term and strong relation with customer. CRM is a business strategy select...
Salvato in:
| Autori principali: | , |
|---|---|
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
University of Tehran
2009-03-01
|
| Serie: | Journal of Information Technology Management |
| Soggetti: | |
| Accesso online: | https://jitm.ut.ac.ir/article_19951_210645da2ccb9327a31a01548e530b14.pdf |
| Tags: |
Nessun Tag, puoi essere il primo ad aggiungerne!!
|