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IMPACT OF PRODUCT QUALITY ON LEVEL OF CUSTOMER SATISFACTION IN SLEEPOLIC BANDUNG E-COMMERCE

The objective of this study is to evaluate the effect of product quality on customer satisfaction at Sleepolic e-commerce platform in Bandung and to identify potential strategies for improving customer satisfaction. A descriptive quantitative approach was employed, with data collected through quest...

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Detalles Bibliográficos
Principais autores: Neng Wulandari, Tiris Sudrartono
Formato: Artigo
Idioma:Inglês
Publicado: Universitas Nusa Cendana 2026-03-01
Series:Journal of Management Small and Medium Enterprises (SME's)
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Acceso en liña:https://ejurnal.undana.ac.id/index.php/JEM/article/view/20579
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