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Service Innovation and Customers’ Satisfaction of Selected Micro Finance Banks in Ogun State, Nigeria

The untimely adoption of modern business practice through technological innovation has hindered service quality, customers’ satisfaction and the general growth of Micro finance banks in Nigeria. The study examined the effect of service innovation which consist of New Service Concept, New Service Pr...

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Autors principals: Olayinka Abideen Shodiya, Akinbiyi Akintaro, John Olopade
Format: Artigo
Idioma:Inglês
Publicat: UiTM Press 2024-06-01
Col·lecció:Journal of International Business, Economics and Entrepreneurship
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Accés en línia:https://journal.uitm.edu.my/ojs/index.php/JIBE/article/view/1136
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