The Role of Environmental Knowledge in Mediating the Influence of Attitude, Eco-Label, Marketing, Price, and Green Innovation on Purchase Intention
The environmental crisis resulting from unsustainable consumption and production patterns has intensified the need to understand the factors driving consumers’ intentions to purchase environmentally friendly products. However, empirical evidence regarding the role of environmental knowledge as a me...
Gardado en:
| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
MM Edukasi
2026-03-01
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| Series: | Journal of Mathematics Instruction, Social Research and Opinion |
| Assuntos: | |
| Acceso en liña: | https://journal-gehu.com/index.php/misro/article/view/1050 |
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