Grasping Marketing and Consumer Behavior in the Digital Environment: Brazilian Scholars Insights
The papers on this Special Issue of the Journal of Contemporary Administration promote an important discussion in the Brazilian digital marketing field. In this editorial, we explain how the authors build bridges between digital marketing, marketplace, consumers, and firms’ applications by means of...
Sábháilte in:
| Foilsithe in: | RAC - Revista de Administração Contemporânea |
|---|---|
| Príomhchruthaitheoirí: | , , |
| Formáid: | Artigo |
| Teanga: | Inglês |
| Foilsithe / Cruthaithe: |
Associação Nacional de Pós-Graduação e Pesquisa em Administração
2023
|
| Ábhair: | |
| Rochtain ar líne: | https://www.redalyc.org/articulo.oa?id=84075660001 https://www.redalyc.org/journal/840/84075660001/ https://www.redalyc.org/journal/840/84075660001/html/ https://www.redalyc.org/journal/840/84075660001/84075660001.epub https://www.redalyc.org/journal/840/84075660001/movil |
| Clibeanna: |
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
|
