Antecedents and consequences of impulse buying: a meta-analytic study
Purpose The purpose of this paper is to propose a framework to distinguish between various types of antecedents and consequences of impulse buying. The authors tested it using a meta-analytical approach. Design/methodology/approach The authors examined 12 databases and analyzed 178 relationships...
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| Vydáno v: | RAUSP Management Journal |
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| Hlavní autoři: | , , , , |
| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Universidade de São Paulo
2019
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| Témata: | |
| On-line přístup: | https://www.redalyc.org/articulo.oa?id=553858914005 https://www.redalyc.org/journal/5538/553858914005/ https://www.redalyc.org/journal/5538/553858914005/html/ https://www.redalyc.org/journal/5538/553858914005/553858914005.epub https://www.redalyc.org/journal/5538/553858914005/movil |
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