Cargando...
Consumer purchase decision: factors that influence impulsive purchasing
Objective: The aim of this study was to identify whether spending self-control and long-term orientation influence impulsive buying behavior, and also to understand the variables that may cause individuals to decrease impulsivity. Method: A quantitative survey was carried out to gather data regardin...
Gardado en:
| Publicado en: | Revista Brasileira de Marketing |
|---|---|
| Main Authors: | , , |
| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
Universidade Nove de Julho
2019
|
| Assuntos: | |
| Acceso en liña: | https://www.redalyc.org/articulo.oa?id=471767357010 https://www.redalyc.org/journal/4717/471767357010/ https://www.redalyc.org/journal/4717/471767357010/html/ https://www.redalyc.org/journal/4717/471767357010/471767357010.epub https://www.redalyc.org/journal/4717/471767357010/movil |
| Tags: |
Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
|