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INTHE PRACTICE, HOW DOES CUSTOMER SERVICE ENSURE COMPETITIVE ADVANTAGE?

Customer service is an essential element for the success and growth of companies in general. In this context, this study sought to analyze this service as an element of competitive advantage in a retail company in the optical industry. To reach the proposed objective, qualitative research was perfor...

詳細記述

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書誌詳細
出版年:Revista Pensamento Contemporâneo em Administração
主要な著者: Thais da Conceição Andrade dos Santos, Ronalty Rocha, Maria Conceição Melo Silva Luft, Maria Elena Leon Olave
フォーマット: Artigo
言語:Inglês
出版事項: Universidade Federal Fluminense 2022
主題:
オンライン・アクセス:https://www.redalyc.org/articulo.oa?id=441772813003
https://www.redalyc.org/journal/4417/441772813003/
https://www.redalyc.org/journal/4417/441772813003/html/
https://www.redalyc.org/journal/4417/441772813003/441772813003.epub
https://www.redalyc.org/journal/4417/441772813003/movil
https://doi.org/10.12712/rpca.v16i3.53367
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