BUSINESS MODELS AND COMPETITIVE ADVANTAGE: A DYNAMIC APPROACH
Objective: Demonstrate how the Canvas business model can become dynamic from a conceptual perspective. Methodology/approach: This study is qualitative, descriptive and exploratory, with a theoretical approach, based on the foremost theorists. Originality /Relevance: This study presupposes the import...
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| Publié dans: | Revista Ibero Americana de Estratégia |
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| Auteurs principaux: | , , , |
| Format: | Artigo |
| Langue: | Inglês |
| Publié: |
Universidade Nove de Julho
2019
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| Sujets: | |
| Accès en ligne: | https://www.redalyc.org/articulo.oa?id=331267168007 https://www.redalyc.org/journal/3312/331267168007/ https://www.redalyc.org/journal/3312/331267168007/html/ https://www.redalyc.org/journal/3312/331267168007/331267168007.epub https://www.redalyc.org/journal/3312/331267168007/movil https://doi.org/10.5585/ijsm.v18i1.2698 |
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