COMPLEMENTARITY AS A DRIVER OF VALUE IN BUSINESS INTELLIGENCE AND ANALYTICS ADOPTION PROCESSES
Objective: Investments in Business Intelligence and Analytics (BI&A) are increasingly essential to a firm’s competitiveness. Drawing on the Resource-Based View (RBV), our objective is to analyze the implementation of a BI&A system at the Brazilian National Bank of Economic and Social Development (BN...
I tiakina i:
| I whakaputaina i: | Revista Ibero Americana de Estratégia |
|---|---|
| Ngā kaituhi matua: | , , , |
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
Universidade Nove de Julho
2019
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| Ngā marau: | |
| Urunga tuihono: | https://www.redalyc.org/articulo.oa?id=331267168005 https://www.redalyc.org/journal/3312/331267168005/ https://www.redalyc.org/journal/3312/331267168005/html/ https://www.redalyc.org/journal/3312/331267168005/331267168005.epub https://www.redalyc.org/journal/3312/331267168005/movil https://doi.org/10.5585/ijsm.v18i1.2678 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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