Advertising English and ESP: the British Cosmopolitan ad as an example of 'specialised' text
Advertising English is characterised by several linguistic, pragmatic and functional features that distinguish it from other varieties of English that are not specialised. In this paper we have analysed the linguistic (i.e. graphic-phonologic, morpho-syntactic and lexico-semantic), pragmatic and fun...
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| Publicat a: | Ibérica, Revista de la Asociación Europea de Lenguas para Fines Específicos |
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| Autor principal: | |
| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Asociación Europea de Lenguas para Fines Específicos
2006
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| Matèries: | |
| Accés en línia: | https://www.redalyc.org/articulo.oa?id=287024009005 |
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