Influence of social networks on the purchase decisions of university students
The emergence of social networks has not just had a great impact in the way companies promote their products and services, but also in the decision-making process of consumers regarding their purchases. Using the application and extension of the models proposed by Okazaki e...
Sábháilte in:
| Foilsithe in: | Cuadernos de Gestión |
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| Príomhchruthaitheoirí: | , , , , |
| Formáid: | Artigo |
| Teanga: | Inglês |
| Foilsithe / Cruthaithe: |
Universidad del País Vasco/Euskal Herriko Unibertsitatea
2018
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| Ábhair: | |
| Rochtain ar líne: | https://www.redalyc.org/articulo.oa?id=274353533003 |
| Clibeanna: |
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
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