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Logistic service quality evaluation: an empirical case study from the pharmaceutical sector

The opening of markets caused a great change in customer-supplier relationships. Regarding to this new context, it is up to companies to implement strategies that consider this new reality and differentiate them from their competitors. In a view of the fact that it is necessary to attend to customer...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Τόπος έκδοσης:Revista de Administração da Universidade Federal de Santa Maria
Κύριοι συγγραφείς: José Ignácio Villela Júnior, Gustavo Quiroga Souki, Cid Gonçalves Filho
Μορφή: Artigo
Γλώσσα:Inglês
Έκδοση: Universidade Federal de Santa Maria 2008
Θέματα:
Διαθέσιμο Online:https://www.redalyc.org/articulo.oa?id=273420278003
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